This lovely little “picture-book” shows last year`s Leica self-portrait initiative on Flickr was very well received. Any Leica photographer who hoped to have his or her likeness published in a special jubilee book could follow the Leica call via Flickr to “submit self-portraits featuring any model of a Leica Camera in the image“.
With only limited space available in the book, Leica decided to have more than 250 pictures printed that show the “complete variety of self-portraits from the public“ (Alfred Schopf, CEO of Leica Camera AG, in an interview with THE LEICA CAMERA BLOG).
Just today I received my own copy of this book. Before that I was only able to get a quick glimpse at the cover when I last visited Leica in Solms. So I did not know quite what to expect. Some sort of promotional material with some boring stuff from egotistic amateurs proudly presenting their expensive toys, maybe? But when I flicked through the pages I was simply beguiled by the sheer emotional impact of the pictures. Not all necessarily technically perfect samples of digital or analog photography – but uncanny art with lots of expression.
Most of the images have been put on double pages with an accompanying quote or personal statement (in English) from the photographer in question. Some of the spreads are quite funny, others simply fascinating. You can see some of the unconventional work below.
I think €20 for this DESIGNARTBOOK published by the trendy and quite innovative German publishing house 99pages is money well spent. It will most likely put a smile on your face, even if you have never held a Leica camera to your eye before. It might even make you jump to your mirror or try to shoot a punchy portrait yourself. But a little burst of creativity would not hurt, would it?
Available on demand at Leica Stores worldwide. You can also order it at your local book store or straight from the publisher 99pages.
Edited by Till Schaffarczyk and Rainer Schillings
Softcover (22.5 x 20 cm)